Friday, February 27, 2009

Stimulate Your Own Economy!


The country seems to be obsessed with the Stimulation Package.. and rightly so.

But are you doing all you can to energize your own business?. Often, in a fast paced, crazy time like this, we overlook the obvious.

In this case, I'm talking about your current customers. You've got to find a way to make sure they stimulate your economy. The trick is making it easy for them.

Try a BUZZ Card - have you tried one? Did you know there are tons of great marketing ideas built right into MyMenuLab - so all you need to do is pick one, print them and hand them out.

Create a VIP Club, invite your Lunch regulars back for Dinner Specials, create a Kiddie Credit Card!
It's time to get your BUZZ on!
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Wednesday, February 25, 2009

La Cabaña, Cleveland Ohio







Are you doing something positive for your business?   

We can all sit around and cry about the cost of gas, food, healthcare, crocs... But, La Cabaña is doing something about it! 

Now is the time to make a change for the better! Review your pricing, review your profitability - and go make more money! Using MyMenuLab.com, La Cabaña not only had a chance to streamline and focus, but they're also treating their customers to a bold new look! 

With the menu on the Lab, reacting to market changes or seasonal offerings is a breeze! Click, click, click & your updated menu pages are on their way.
It doesn't take a lot to make a huge impact... a little color here, little wow there, feature the high profit items there - and there - and there!

Congrats to La Cabaña!


Read more!

Tuesday, February 24, 2009

Spring Cleaning


There's nothin' like a good Spring Cleaning! It's getting to be that time, when you yearn for a clean, fresh start... Spring is in the air and blood starts to flow a little faster! Well, that goes for MyMenuLab, as well!

It's time to look in your attic, in the back of your closets, and in your MML Shopping Cart...Delete all those old projects that never went to print. I bet you've got stuff ON HOLD that's over a year old! Purge it! It'll make you feel better.

Seriously, any unused, old or unfinished projects stored in your shopping cart are just causing delays in your processing times. Have you noticed that MyMenuLab seems to SLOWWWWW DOWWWWWWWN when you go to your cart? If so, it might be due to the fact that it's reviewing all the items in your cart. So....


It's time to put on the pearls, snap on the rubber gloves and tidy up!
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Monday, February 16, 2009

The Green Revolultion


Since when is green the hot color? If you haven't caught on, say, in the last three years or so, it's right now!
2009 is already showing itself to be the year that more restaurants are going to support sustainable living practices. How are they doing this? By serving more local, organic food, beverages and spirits.
Growing methods and farming practices have begun tempting chefs to create more Earth friendly menus and even beer & wine lists. It is definitely what's hot and what's in. (and hey, if you haven't tried a Dogfish Head 120-minute IPA, you should. wow.)
MyMenuLab is also supporting the green movement with a couple of great designs in the Keep it Simple & Sell (KISS) section. KISS products happen to be the easiest products to create on the lab as well...then do your free download and print on recycled paper!

Submitted by Heidi R.
for the environment and organic beer

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Monday, February 9, 2009

Menu Jackets now available on MyMenuLab!


Didn't your Mommy always remind you to put on your jacket? Well, HERE'S TO YOUR MOMMY!. We now offer Menu Covers as a part of the product mix on MyMenuLab. If you're looking for a jacket for your Sluggers, or you want to make a little booklet out of your table tent inserts, check out the JACKETS/COVERS tab on the lab. Just note, to keep things cost effective, we're offering a limited range of sizes and only 1 color - black. Also, all jacket sales are final... no returns. So, if you can live by those rules, we've got a deal!Menu Covers (Jackets) help keep your MML pieces clean and protected, but also add a nice look to the design.... like a picture frame!

Remember, like an old Winter coat, you're going to need to replace your jackets every so often... but, we're here for ya!
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Wednesday, February 4, 2009

Looking forward to Spring... MyMenuLab February (and April!) Calendar


Thank goodness January always goes by quickly!
MyMenuLab is already looking forward to the April showers and May flowers. Too bad the groundhog saw his shadow....
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Tuesday, February 3, 2009

84 East, Holland, MI


The Best of.....84 East Pasta, Holland, MI.

Way to go 84 East of Holland, MI for another great marketing idea....Take & Bake Pizza, which is being promoted on an 11 x 17 Super Poster! With their convenient location in downtown Holland, I am thinkin' I know what's for dinner tonight! They are also cleverly offering a discount for online ordering... a great way to get people to your website and in the doors. I think I'll order mine online before leaving the office today...

Mike and the gang have been busy creating all kinds of marketing pieces like this since they signed up with MyMenuLab. I recently visited their sister restaurant, 8th Street Grille, and noticed all the new Table Tents and Posters promoting their $6.99 Value Dinners which are served Monday-Wednesday. Yet another great idea...and in today's economy they are doing their customers a service and staying on their game in the off-season.

Good job guys!

Submitted by Lab Assistant, Heidi R.

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