Where are your employees eating?

I run a pretty successful restaurant, but like everyone else out there my costs are increasing and my foot traffic and profits are decreasing.
So, here is the crazy thing. When I went around and talked to my servers, hostess’s, grill and bus people and asked where they go to dine out, guess what?? It wasn’t here.
That got me thinking, if my own people are not supporting and promoting my business, how can I keep it viable and lucrative?
I started an employee appreciation program, where every time they come in and dine with us they’ll receive 25% off their entire bill (alcohol excluded).
As a result, we have more foot traffic, the waitresses have increased tips and sales, and it has created a family feeling among all the workers. The workers have come to feel pride in our establishment and have brought friends and family in to eat.
So, remember you don’t need to look far in business to generate sales and profits, the answer might be right there under you nose!!